Privacy Policy

Effective Date: August 4, 2024

If you do not accept and agree with this Privacy Policy, you must not access or use the site and/or the application.


1. Information Collection and Use

1.1. Information We Collect

  • Registration Information: When you join the mlmhearts.com community, we collect essential personal information to create your account. This includes:

    • Name: To personalize your experience and interactions.
    • Email Address: For account-related communications and to verify your identity.
    • Gender: To tailor content and interactions (optional).
    • Date of Birth: To ensure compliance with age restrictions and provide age-appropriate features.
    • Location: To offer localized content and services. Additional details about your location are optional and can be provided at your discretion.
  • Profile Information: Once your Profile is created, you can view and update your information at any time via the “Profile” page. Note that updates to your gender and email address may require additional verification or support.

  • Automatic Tracking: For security and service improvement, we automatically collect technical details, including:

    • IP Address: To monitor and prevent unauthorized access and to provide location-based features.
    • Email Address: Used for account verification and communication.
  • Verification Information: To enhance security and confirm your identity, we may request your phone number. This step helps to ensure that accounts are associated with real users and to prevent automated registrations.

1.2. Information for Users Under 18

  • Age Restriction: To use mlmhearts.com, you must be at least 18 years old or the age of majority in your jurisdiction. We do not knowingly collect or solicit personal information from individuals under 18.

  • Data Removal: If we discover that a user under 18 has provided personal information, we will promptly delete their account and associated data. We may retain email addresses and IP addresses to prevent future attempts to register under false pretenses.

1.3. Information from Visitors

  • Visitor Data: If you visit mlmhearts.com without registering or logging in, we do not collect personal information. However, we may use session ID cookies to manage your browsing experience during your visit.

  • Cookies: These cookies help us understand your visit duration and ensure that our website functions correctly. Session cookies expire once your visit ends.

1.4. Use of Posted Information

  • Public Information: Content you post on mlmhearts.com, including Profile details, photos, and videos, may be visible to other users and potentially to the public.

  • Sensitive Information: We advise against sharing sensitive personal information, such as financial details, religious beliefs, or health conditions, in publicly accessible areas. Information you choose to share with the public will be visible to other users, and we cannot control how it is used or disseminated once posted.

1.5. Mobile App Information

  • Location Data: When using our mobile app, we collect location information, including:

    • WiFi Access Points: To enhance location-based features.
    • GPS Coordinates: To provide relevant local content and services.
  • Opt-Out Option: You can choose not to share your location by disabling location services on your mobile device or by not using the mobile app.

1.6. Premium Services

  • Payment Information: To facilitate transactions for premium features, we collect financial details necessary for processing payments. We do not store credit card information directly; this is managed by our secure third-party payment processors.

  • Security: Payment processors are compliant with industry standards for data security and privacy.

1.7. Information from Third Parties

  • Third-Party Integration: If you register or verify your account through third-party services like Facebook, we may link your mlmhearts.com profile with your profile on those services.

  • Management of Connections: You can manage or disconnect these third-party connections via the “Verifications” section on your profile page. Changes to these settings may also be managed on the third-party platform itself.

1.8. Customer Support

  • Support Data: When you contact us for support via email, we collect your email address, IP address, and the content of your communication. This information helps us:

    • Assist with Queries: Address and resolve your issues effectively.
    • Record Communication: Keep a record of interactions for follow-up and service improvement.
  • Data Retention: Communications with our support team may be retained to ensure we address any issues and improve our service.

2. Information Sharing and Disclosure

2.1. Third-Party Sharing

  • No Sale or Rent of Personal Information: We do not sell, rent, or trade your personal information to third parties. Your privacy is a top priority, and we are committed to protecting your data.

  • Aggregated and Non-Personal Data: We may share aggregated, non-personal data (which cannot be used to identify you) with third parties for purposes such as marketing, research, and analysis. This helps us understand usage patterns and improve our services.

  • Third-Party Advertising Services: We use third-party advertising companies to deliver targeted advertisements based on your browsing history and interests. These companies may collect and use information about your visits to our site and other websites to provide relevant ads. This data collection is governed by their privacy policies, and we ensure that they comply with applicable privacy regulations.

  • Vendors and Service Providers: We may share your information with vendors, contractors, and service providers who assist us in operating our site and delivering our services. This includes payment processors, email service providers, and customer support services. These third parties are required to adhere to strict confidentiality agreements and use your information solely for the purposes of providing services to us.

2.2. Legal Requirements

  • Compliance with Legal Obligations: We may disclose your personal information to comply with legal obligations, such as responding to subpoenas, court orders, or other legal processes.

  • Protection of Rights and Interests: We may disclose information to protect our rights, privacy, safety, or property, and those of our users or the public. This includes enforcing our Terms of Use or addressing disputes.

  • Law Enforcement and Legal Processes: We may share information with law enforcement agencies, government officials, or other third parties if we believe that such disclosure is necessary to prevent or respond to illegal activities, protect against fraud, or comply with legal requirements.

2.3. Business Transfers

  • Mergers and Acquisitions: In the event of a merger, acquisition, reorganization, or sale of all or part of our business, we may transfer your personal information as part of the business transaction.

  • Due Diligence: In such cases, we will ensure that the receiving party agrees to treat your personal information in accordance with this Privacy Policy and applicable data protection laws.

  • Continued Protection: We will take steps to ensure that your data remains protected under the new entity and that your rights are upheld.

3. Data Storage and Security

3.1. Data Storage

  • Global Data Storage: Your personal information is stored on secure servers that may be located in various countries around the world, including the United Kingdom. These servers are operated by us or our trusted partners.

  • International Data Transfers: As a result of our global operations, your personal data may be transferred to, and stored in, countries with different data protection standards from your country of residence. We take steps to ensure that these transfers comply with applicable data protection laws and that your information remains protected.

  • Data Protection Standards: While data protection regulations may differ between countries, we strive to maintain high standards of security and compliance across all locations where your data is stored.

3.2. Security Measures

  • Technical Safeguards: We employ reasonable and industry-standard security measures to safeguard your personal information. This includes using secure servers, encryption protocols, and firewalls to protect against unauthorized access and data breaches.

  • Access Controls: Access to personal data is restricted to authorized personnel only. We implement access control mechanisms and conduct regular audits to ensure that only those who need to access your information for legitimate purposes can do so.

  • Data Integrity: We use procedures to ensure that your personal information is accurate, up-to-date, and complete. Regular data integrity checks help us maintain the quality of your data.

  • Limitations of Security: Despite our efforts to protect your information, no online transmission or data storage system is completely secure. We cannot guarantee absolute security and acknowledge that there is always a risk of unauthorized access or breaches.

  • User Responsibilities: To further protect your account and personal information, we encourage you to:

    • Use Strong Passwords: Create a strong, unique password for your account and change it regularly.
    • Log Out After Use: Always log out of your account when you finish using our services, especially on shared or public devices.
    • Monitor Account Activity: Regularly review your account activity for any unauthorized access or suspicious behavior.
  • Incident Response: In the event of a data breach or security incident, we have procedures in place to respond promptly. We will notify affected users in accordance with applicable laws and regulations and take corrective actions to mitigate any impact.

  • Continuous Improvement: We continuously review and update our security practices to address emerging threats and vulnerabilities. Our security measures are regularly tested and enhanced to provide robust protection for your personal information.

4. Your Rights and Choices

4.1. Access and Updates

  • Reviewing Information: You have the right to access and review your personal information by logging into your account on our platform. You can view and update most of your Profile details, including contact information and other personal data.

  • Updating Information: We encourage you to keep your Profile information accurate and current. Regularly updating your information helps ensure that your account reflects the most up-to-date details.

  • Password Management: For your security, we recommend that you periodically update your password. Use a strong, unique password and avoid sharing it with others. If you suspect that your password has been compromised, change it immediately.

4.2. Deactivation and Deletion

  • Deactivation: If you wish to temporarily stop using our services without deleting your account, you may deactivate your Profile through the “Settings” page. Deactivation will make your Profile and information inaccessible to other users, but it will not delete your data from our system.

  • Deletion: To permanently delete your Profile and associated data, you can initiate the process through the “Settings” page or by contacting us directly via email at info@mlmhearts.com. Once we receive your request, we will process it as soon as possible.

  • Retention for Legal and Security Purposes: Even after deletion, some information may be retained for legal reasons, such as to comply with regulatory requirements or to prevent misuse. Additionally, copies of your information may persist on the Internet if it has been shared with others or indexed by search engines.

4.3. Inactivity

  • Account Inactivity: To manage data effectively and ensure that we only retain active accounts, we may remove your Profile after a period of inactivity. If you do not log in to your account for three months, it may be removed as part of our routine data management practices.

  • Reactivation: If your account is removed due to inactivity and you wish to reactivate it, you may need to create a new account, as we may not be able to restore your previous Profile and data.

4.4. Transferability

  • Non-Transferable Accounts: Your account and Profile are personal to you and cannot be transferred to another individual. The rights associated with your Profile are non-transferable and terminate upon your death.

  • Posthumous Account Management: In the event of your death, access to your account or Profile content will not be transferred to others. If you wish to make provisions for the management of your account posthumously, please contact us to discuss potential options.

4.5. Additional Rights

  • Access to Personal Data: Depending on your jurisdiction, you may have the right to request a copy of the personal data we hold about you. This request can be made by contacting us via email. We may charge a nominal fee for processing such requests where permitted by law.

  • Correction and Deletion Requests: If you believe that any information we hold about you is inaccurate or incomplete, you have the right to request correction or deletion. Submit your request via email or through the “Settings” page.

  • Opt-Out of Marketing Communications: You can opt-out of receiving marketing communications from us by adjusting your email preferences in the “Settings” page or by following the unsubscribe instructions in any promotional emails you receive.

  • Data Portability: In some jurisdictions, you may have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to transfer it to another service provider. To exercise this right, please contact us.

5. Contact Us

For any questions about this Privacy Policy or how we handle your information, please contact us at info@mlmhearts.com.


This Privacy Policy was last updated on August 4, 2024.